Many people might consider neon open signs to be something that have been part of contemporary life or at least modern life for only a couple of decades, but it is interesting to know that the theory behind the technology of neon signs dates back to the 17th century. It took a couple of centuries and the ushering in of the age of electricity until the general public got its first look at a neon lamp in about 1910.


Fast forward a couple of decades and a few technological advances and we arrive at the present time when neon open signs are present all over the world and are considered by some to be a bit of an eye sore. However those who use them in their businesses benefit from their eye catching nature tremendously.

The classic image of neon open signs is that of a rectangle with a blue border and red letters and this is a standard used to this day when modern technology allows for more diverse colour combinations.

Using signs can be considered as a boon to any business but only as long as they are used or displayed in the places that will allow for maximum exposure. Depending on the placement of your business it is ideal to place your neon open signs so that they get the most visibility from both pedestrians and drivers. The fact that they actually glow makes them a great way of attracting people’s gazes towards them, and this also helps when your business is open outside the usual working hours when most people would just assume it is closed.

The option of open signs represents a very cheap and effective way of advertising your business, and the fact that they come in many sizes and shapes from traditional to modern to contemporary makes them an extremely flexible advertising tool that can be deployed wherever you wish or wherever it will have the greatest impact. They also benefit from being affordable and very durable and this makes them certainly worthy of the initial investment.

There are some cases where businesses targeting a certain age bracket will employ a certain type of neon open sign. For instance if you are interested in attracting older customers then you might want to consider signs designed in the style of the 70’s and 80’s in order to trigger some nostalgia, while if you were targeting a younger customer base you would want your neon open signs to definitely look in tune with the times.

Nowadays many retail businessmen choose to invest into custom-made neon signs in order to better advertise their skills or services to potential customers. Whether you own a cafe and would like to have a steaming cup of coffee as a logo or you are the owner of a Chinese restaurant and want to advertise your occasional special offers, custom sign manufacturers will be more than happy to supply you with your desired sign. By getting custom signs you can get the exact shapes, sizes, design and colours that you want, this way you can make absolutely sure that your signs will match the theme or general atmosphere of your business. For example, if you have a sports bar you can custom make open signs that incorporate various sports characteristics such as footballs or boxing gloves or whatever your sports bar’s theme is.

It appears that regardless of the age you live in, neon open signs are always in fashion. You can use them whether you want to elicit a nostalgic feeling from your target customer base or if you are just interested in advertising and marketing your business to as many potential customers as possible.

Visit this interesting video on Neon Open Signs:

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